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Why Work With Us | Pepperflakes HR Solutions
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Our Direction

Vision, Mission & Values

Vision

By 2030, help 300+ startups build optimized, scalable HR systems that result in a 25% reduction in recruitment costs, a 20% increase in employee retention, and a 15% improvement in employee satisfaction and engagement.

Mission

Empowering startups with scalable, cost-effective HR solutions that drive retention, engagement, and satisfaction, enabling them to thrive and grow sustainably.

 Values

People · Purpose · Progress

People: Empowering talent to thrive. Purpose: Aligning HR to your mission & values. Progress: Evolving systems that scale with you.

Why Work With Us ?

People-first HR for fast-moving tech startups.

We design agile, people-centric systems so you can recruit faster, retain longer, and scale without losing your culture.

Pepperflakes HR Solutions

People. Purpose. Progress.

Your fractional People Ops partner for hiring infrastructure, performance systems, and culture-building tuned for startups.
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Debasmita Routray, Founder of Pepperflakes HR Solutions
About Debasmita

Debasmita Routray — Founder

Debasmita Routray, founder of Pepperflakes HR Solutions, brings over 20 years of rich HR experience across industries to support startups in building strong people foundations. She understands that while founders focus on scaling products and markets, managing HR can quickly become overwhelming. With both strategic insight and a hands-on approach, Debasmita designs HR systems that ensure compliance, foster culture, and align people strategy with business goals.

At Pepperflakes HR Solutions, she takes the complexity and worry out of HR, giving startups the confidence to grow faster, attract the right talent, and scale sustainably, knowing their people strategy is in expert hands.

  Visit Me

We understand a startup’s challenges

You’re growing quickly and need HR to keep pace without bureaucracy.

Limited time & budget for HR, but urgent hiring needs
Need to scale without losing your culture
Leaders juggling recruiting, onboarding, performance
Worried “process” will slow you down
How we help

Simple, lightweight playbooks for hiring, onboarding, performance and growth built for speed and clarity.

Startups illustration
Why Invest in People Operations ?
Build the foundations now, win back time and money later.
  • Structured HR systems that simplify processes and save time
  • Stronger retention through clear expectations & feedback
  • Culture codified — values, rituals, and ways of working
  • Scalable systems for rapid headcount growth
What We Do ?

Foundations: recruiting infrastructure, onboarding, performance reviews, engagement surveys, values roll-out, Retention plans.

Fractional People Ops: senior guidance without full-time cost; we coach and level-up your in-house HR talent.

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What You Get ?

Outcomes that matter

Seamless HR OperationsIntegrated systems, defined processes, and consistent reporting drive faster and more reliable outcomes.
Better Retention Clear goals, feedback rhythms, and career paths keep top talent engaged.
Culture at Scale Values and rituals embedded into everyday work, not wall art.

Ready to build a people engine that scales?

Let’s design your HR foundation — fast, practical, and startup-ready.

Talk to Pepperflakes See Case Examples